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6
Perceiving the World
THEME:
Perception is an active
process; perceptual
impressions are not always
accurate representations
of events.
Key Questions
What are perceptual constancies, and
what is their role in perception?
How is perception altered by attention,
motives, values, and expectations?
What basic principles do we use to group
sensations into meaningful patterns?
Is extrasensory perception possible?
How reliable are eyewitness reports?
How is it possible to see depth and judge
distance?
What effect does learning have on per-
ception?
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Perceiving the World
189
Preview
Murder!
One of your authors was in a supermarket when an 8-
year-old girl suddenly came running around a corner. She
looked back and screamed, “Stop! Stop! You’re killing him!
You’re killing my father!” Here is your author’s account of
what followed:
collar. Obviously, the girl had misunderstood what was
happening to her father. As a psychologist, I still fi nd it
fascinating that her words so dramatically infl uenced
what I saw.
In the last chapter we discussed sensation, the process
of bringing information into the nervous system. This
chapter is about perception, or how we assemble
sensations into meaningful patterns. As we perceive
events, the brain actively selects, organizes, and integrates
sensory information to construct a “picture” or model of
the world. This process is so automatic that it can take
a drastic misperception like that of your author to call
attention to it.
Perception creates faces, melodies, works of art, illusions,
and on occasion, “murders” out of the raw material of
sensation. Let’s see how this takes place.
I retraced the girl’s path and saw two men on the fl oor,
struggling violently. The guy on top had his victim by
the throat. There was blood everywhere. It was a murder
in progress! As a witness, I would have told a jury what
I just told you, were it not for an important fact: No
murder ever took place that day at the supermarket.
When the police arrived, they quickly discovered that
the “guy on the bottom” had passed out and hit his
head. That caused the cut (actually quite minor) that
explained the “blood everywhere.” The “guy on top”
saw the fi rst man fall and was trying to loosen his
Perceptual Constancies—
Taming an Unruly World
times at various distances. We call this size constancy: The per-
ceived size of an object remains the same, even though the size of
its image on the retina changes.
To perceive your hand accurately, you had to draw on past ex-
perience. Some perceptions are so basic they seem to be native (in-
born). An example is the ability to see a line on a piece of paper.
Likewise, even newborn babies show some evidence of size con-
stancy (Slater, Mattock, & Brown, 1990). However, many of our
perceptions are empirical, or based on prior experience. For in-
stance, cars, houses, and people look like toys when seen from an
unfamiliar perspective, such as from the top of a skyscraper. This
suggests that although some size constancy is innate, it is also af-
fected by learning.
In shape constancy the shape of an object remains stable, even
though the shape of its retinal image changes. You can demonstrate
shape constancy by looking at this page from directly overhead
What would it be like to have your vision restored after a lifetime
of blindness? In Chapter 5 we met Bob Edens, who, after 50 years
of blindness, was overjoyed by the vividness of colors. But a fi rst
look at the world can also be disappointing. Newly sighted per-
sons must learn to identify objects; to read clocks, numbers, and
letters; and to judge sizes and distances (Senden, 1960). Learning
to “see” can be quite frustrating. For instance, a cataract patient
named Mr. S. B. had been blind since birth. After an operation re-
stored his sight at age 52, Mr. S. B. struggled to use his vision. At
fi rst, he could judge distance only in familiar situations (Gregory,
2000). One day he was found crawling out of a hospital window
to get a closer look at traffi c on the street. It’s easy to understand
his curiosity, but he had to be restrained. His room was on the
fourth fl oor!
Why would Mr. S. B. try to crawl out of a fourth-story window?
Couldn’t he at least tell distance from the size of the cars? No, you
must be familiar with objects to use their size to judge distance.
Try holding your left hand a few inches in front of your nose and
your right hand at arm’s length. Your right hand should appear to
be about half the size of your left hand. Still, you know your right
hand did not suddenly shrink, because you have seen it many
Perception The mental process of organizing sensations into
meaningful patterns.
Size constancy The perceived size of an object remains
constant, despite changes in its retinal image.
Shape constancy The perceived shape of an object is
unaffected by changes in its retinal image.
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190
CHAPTER 6
Visual perception involves fi nding meaningful patterns in complex stimuli.
If you look closely at this painting by the artist Yvaral, you will see that it is
entirely made up of small, featureless squares. An infant or newly sighted
person would see only a jumble of meaningless colors. But because the
squares form a familiar pattern, you should easily see Marilyn Monroe’s face.
(Or is that Madonna?)
Almost everyone’s family album has at least one photo like this. Extreme
viewing angles can make maintaining size constancy diffi cult, even for
familiar objects.
and then from an angle. Obviously, the page is rectangular, but
most of the images that reach your eyes are distorted. Yet although
the book’s image changes, your perception of its shape remains
constant. (For additional examples, see Figure 6.1.) On the high-
way, alcohol intoxication impairs size and shape constancy, adding
to the accident rate among drunk drivers (Farrimond, 1990).
Let’s say that you are outside in bright sunlight. Beside you, a
friend is wearing a gray skirt and a white blouse. Suddenly a cloud
shades the sun. It might seem that the blouse would grow dim-
mer, but it still appears to be bright white. This happens because
the blouse continues to refl ect a larger proportion of light than
nearby objects. Brightness constancy refers to the fact that the
brightness of objects appears to stay the same
as lighting conditions change. However, this
holds true only if the blouse and other ob-
jects are all illuminated by the same amount
of light. You could make an area on your
friend’s gray skirt look whiter than the
shaded blouse by shining a bright spotlight
on the skirt.
To summarize, the energy patterns reach-
ing our senses are constantly changing, even
when they come from the same object. Size,
shape, and brightness constancy rescue us
from a confusing world in which objects
would seem to shrink and grow, change
shape as if made of rubber, and light up or
fade like neon lamps. Gaining these constan-
cies was only one of the hurdles Mr. S. B.
faced in learning to see. In the next section,
we will consider some others.
(a) (b)
Figure 6.1 Shape constancy. (a) When a door is open, its image actually forms a trapezoid. Shape
constancy is indicated by the fact that it is still perceived as a rectangle. (b) With great effort you may be
able to see this design as a collection of fl at shapes. However, if you maintain shape constancy, the distorted
squares strongly suggest the surface of a sphere. (From Spherescapes-1 by Scott Walter and Kevin McMahon, 1983.)
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191
Perceptual Organization—
Getting It All Together
1. Nearness. All other things being equal, stimuli that are near
one another tend to be grouped together (Kubovy & Hol-
combe, 1998). Thus, if three people stand near one another
and a fourth person stands 10 feet away, the adjacent three
will be seen as a group and the distant person as an outsider
(see Figure 6.3 a ).
2. Similarity. “Birds of a feather fl ock together,” and stimuli that
are similar in size, shape, color, or form tend to be grouped to-
gether (see Figure 6.3 b ). Picture two bands marching side by
side. If their uniforms are different colors, the bands will be
seen as two separate groups, not as one large group.
3. Continuation, or continuity. Perceptions tend toward sim-
plicity and continuity. In Figure 6.3 c it is easier to visualize a
wavy line on a squared-off line than it is to see a complex row
of shapes.
4. Closure. Closure refers to the tendency to complete a fi gure so
that it has a consistent overall form. Each of the drawings in
Figure 6.3 d has one or more gaps, yet each is perceived as a
recognizable fi gure. The “shapes” that appear in the two right
drawings in Figure 6.3 d are illusory fi gures (implied shapes
that are not actually bounded by an edge or an outline). Even
young children see these shapes, despite knowing that they
are “not really there.” Illusory fi gures reveal that our tendency
to form shapes—even with minimal cues—is powerful.
5. Contiguity. A principle that can’t be shown in Figure 6.3 is
contiguity, or nearness in time and space. Contiguity is often
responsible for the perception that one thing has caused an-
other (Michotte, 1963). A psychologist friend of ours demon-
strates this principle in class by knocking on his head with
one hand while knocking on a wooden table (out of sight)
with the other. The knocking sound is perfectly timed with
the movements of his visible hand. This leads to the irresist-
ible perception that his head is made of wood.
6. Common region. As you can see in Figure 6.3 e, stimuli that
are found within a common region or area tend to be seen as a
group (Palmer, 1992). On the basis of similarity and nearness,
the stars in Figure 6.3 e should be one group and the dots an-
other. However, the colored backgrounds defi ne regions that
create three groups of objects (four stars, two stars plus two
dots, and four dots). Perhaps the principle of common region
explains why we tend to mentally group together people from
a particular country, state, province, or geographic region.
We have seen that Mr. S. B. had to learn to understand his visual
sensations. He was soon able to tell time from a large clock and
read block letters he had known only from touch. At a zoo, he
recognized an elephant from descriptions he had heard. However,
handwriting meant nothing to him for more than a year after he
regained sight, and many objects were meaningless until he
touched them. Thus, although Mr. S. B. had visual sensations, his
ability to perceive remained limited.
How are sensations organized into meaningful perceptions? The
simplest organization involves grouping some sensations into an
object, or fi gure, that stands out on a plainer background. Figure-
ground organization is probably inborn, because it is the fi rst
perceptual ability to appear after cataract patients regain sight. In
normal fi gure-ground perception, only one fi gure is seen. In re-
versible fi gures, however, fi gure and ground can be switched. In
Figure 6.2 it is equally possible to see either a wineglass fi gure
on a dark background or two face profi les on a light background.
As you shift from one pattern to the other, you should get a clear
sense of what fi gure-ground organization means.
Gestalt Principles
How do we separate a fi gure from its background? The Gestalt
psychologists (see Chapter 1) studied this question in detail.
They concluded that even if you were seeing for the fi rst time,
several factors would bring some order to your perceptions ( Fig-
ure 6.3).
To learn about how the principles that guide perceptual orga-
nization can be applied to practical problems, see “Designing for
Human Use.”
Brightness constancy The apparent (or relative) brightness of
objects remains the same as long as they are illuminated by the
same amount of light.
Figure-ground organization Part of a stimulus appears
to stand out as an object (fi gure) against a less prominent
background (ground).
Figure 6.2 A reversible Figure-ground design. Do you see two faces in
profi le or a wineglass?
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CHAPTER 6
Figure 6.3 How we organize
perceptions.
(a) Principle of nearness
Notice how differently a group of six
objects can be perceptually organized,
depending on their spacing.
(b) Principle of similarity
In these examples, organization
depends on similarity of color.
Similarity and nearness can
be combined to produce a new
organization.
(c) Principle of continuity
This?
plus
or
This?
(d) Principle of closure
(e) Principle of common region
Clearly, the Gestalt principles shape our day-to-day percep-
tions, but so do learning and past experience. Take a moment and
look for the camoufl aged animal pictured in Figure 6.5. (Cam-
oufl age patterns break up fi gure-ground organization). If you had
never seen similar animals before, could you have located this
one? Mr. S. B. would have been at a total loss to fi nd meaning in
such a picture.
In a way, we are all detectives, seeking patterns in what we
see. In this sense, a meaningful pattern represents a perceptual
hypothesis, or initial guess about how to organize sensations.
Have you ever seen a “friend” in the distance, only to have the
person turn into a stranger as you drew closer? Preexisting ideas
and expectations actively guide our interpretation of sensations
(Most et al., 2005).
The active nature of perception is perhaps most apparent for
ambiguous stimuli (patterns allowing more than one interpreta-
tion). If you look at a cloud, you may discover dozens of ways to
organize its contours into fanciful shapes and scenes. Even clearly
defi ned stimuli may permit more than one interpretation. Look
at Necker’s cube in Figure 6.6 if you doubt that perception is an
active process. Visualize the top cube as a wire box. If you stare at
the cube, its organization will change. Sometimes it will seem to
project upward, like the lower left cube; other times it will project
downward. The difference lies in how your brain interprets the
same information. In short, we actively construct meaningful per-
ceptions; we do not passively record the events and stimuli
around us (Coren, Ward, & Enns, 2004).
In some instances, a stimulus may offer such confl icting infor-
mation that perceptual organization becomes impossible. For ex-
ample, the tendency to make a three-dimensional object out of a
drawing is frustrated by the “three-pronged widget” ( Figure
6.7), an impossible fi gure. Such patterns cannot be organized into
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